This campaign will:
• Highlight the fact that although the majority of abuse is male on female, it is a widespread form of abuse and is
also perpetrated men to men, women to women, women to men and adult to child or elderly person.
• Produce ashort animated films about emotional abuse, using real case studies and anonymous first person testimony.
Help victims and perpetrators and their families through providing resources, information, how to identify and report
• Create a social media presence using high profile ambassadors and a approach a wide spectrum of collaborators
• Roll out an VR training and therapy programme across the medical, care and legal professions and for use by victims and perpetrators